Scholar is a scent that is branded for its notes of cinnamon, cedar wood, and eucalyptus. These are all scents thought to help cognitive function. I wanted a ‘study candle’ in essence. These scents combined to help improve cognitive function during study or work time. The use of green in the branding shows the earthy tone that is in the scent, while the logo shows a hand written, note-like font to allude to the help in cognitive function. The name also helps to tie in the academic nature of the scent.